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Strategic Plan | Scope

Student Body

  • Size and composition of undergraduate and graduate programs
  • Qualifications of entering students
  • Distribution of enrollments across schools and colleges
  • Diversity and demographics
  • Recruitment and retention


  • Faculty size and composition, including diversity
  • Core elements of faculty work: expectations for teaching; scholarship, professional contributions, and creative work; service
  • Compensation
  • Opportunities for professional development and leadership

Undergraduate and Graduate Programs

  • Content of curricula
  • Instruction and learning
  • Opportunities for innovation and growth
  • Interdisciplinary programs
  • Opportunities for leadership and distinction
  • Role of Library in teaching, learning, and the creation of knowledge
  • Assessment of student learning

Global  Programs and Initiatives

  • International students at AU
  • Study abroad and dual degrees
  • Faculty
  • Assisting in the development of American education abroad
  • International partnerships

Student Life and Student Centeredness

  • Inclusive environment: social experience and community
  • Leadership development and distinction
  • Venues for social and recreational activities
  • Orientation toward wellness
  • Collaboration across units for co-curricular learning


  • Student to alumni transition
  • Lifelong services, involvement
  • Forms of engagement
  • Resources

Development and Fundraising

  • Priority setting
  • Base of alumni support; parents, friends, corporations, foundations
  • Donor stewardship
  • Resources

Athletics and Recreation

  • Intercollegiate sports: number and competitiveness
  • Club and intramural sports
  • Health and fitness


  • Size and composition, including diversity
  • Opportunities for training and advancement
  • Compensation and benefits
  • Service
  • Professional and community leadership

Information, Technology and  Innovation Management and Administration

  • University finances
  • Organization, information and decision-making
  • Collaboration across all units for effectiveness in management and administration
  • Measuring effectiveness in management and administration

Facilities and Sustainability

  • Comprehensive facilities plan

Service and Social Responsibility

  • Washington, D.C.
  • The nation
  • The world

Reputation and Prominence

  • Telling our story effectively
  • Ensuring external stature matches institutional performance
  • Measuring effectiveness in communications


Developed July 2008

Strategic Plan

AU's strategic plan was adopted by the Board of Trustees on November 21, 2008. President Kerwin presented an update to the trustees on September 23, 2010. ( login required for some documents)

Strategic Plan

President's Progress Report